When your messages are driven by words, you need good copy. When your messages are driven by visuals, audio, or feeling, you need good copy.

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Hi! I'm Casey. 

 

I practice the art of storytelling in digital marketing and direct response fundraising. Messages I've crafted have sent to mailboxes, pinged in inboxes, and popped up on social media feeds. I've been known to geek out over a style guide.

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I believe that a grocery list can be as important as a newsletter. That's why I take care of every kind of copy, big or small; to make sure no critical ingredient is ever overlooked.

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